Figo means “cool” in Italiano. It’s my personal brand and a healthy balanced approach to living. Being figo is not about spending hours in the gym everyday. It’s not about eating boring salads, dry chicken breast and obsessing over calories either. That’s not a lifestyle to live if you ask me. Figo aspires for people to move and challenge their bodies daily. Eat fresh, unprocessed foods, organic whenever possible, and portion meals. If we strive to find balance in our lives, we’ll thrive! Stay Figo, stay fresh kids!